MUDRÁ

Creative direction, curatorship and execution of the gastronomic concept, decor, brand development, identity and branding, communication design & strategy and social media.

Mudrá is a plant-based restaurant by the famous chef Matthew Kenney, a world pioneer in this type of lifestyle.
Located in Buenos Aires, in a rooftop of a design and art center, make it an innovative experience for the argentinian crowd, where design meets wellness.

The venue reflects this culinary concept, based on an intention to create a 360º experience for the senses, where every little detail has been thought. The taste of the food, the smell of wood, the music. A pink color palette, complemented with the plants and greens, a vertical garden and an olive tree in the middle of a communal table. A place to connect with nature, to feel somewhere else but the city.